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# Image metadata (EXIF, IPTC, XMP)

> Information stored inside an image file, such as camera settings, copyright, keywords and description.

Also known as: image metadata, EXIF, IPTC, XMP, metadata. Category: 360, 3D and output formats.

Image metadata is information embedded in an image file. EXIF records camera data such as exposure and lens, while IPTC and XMP store descriptive and rights information such as title, description, keywords, author and copyright, which DAM systems and marketplaces can read.

## How PhotoRobot uses it

PhotoRobot Controls preserves EXIF, XMP and IPTC on final images and embeds organisation defaults for artist, company and copyright at export; item tags become IPTC/XMP keywords. Item data such as dimensions from CubiScan or OCR text can be exported with the images.

## See on photorobot.com

- [From crop to channel-ready delivery](https://www.photorobot.com/blog/channel-ready-export)

## Related terms

- [Item export](https://www.photorobot.com/glossary/item-export): PhotoRobot Controls function that exports items to local disk or cloud in chosen formats, sizes and file names.
- [DAM (digital asset management)](https://www.photorobot.com/glossary/dam): Software for storing, organising, searching and distributing images, video and other media files.
- [OCR (optical character recognition)](https://www.photorobot.com/glossary/ocr): Technology that converts text in an image into machine-readable text.
- [CubiScan](https://www.photorobot.com/glossary/cubiscan): A dimensioning system that weighs and measures items; PhotoRobot records its data with the product images.
- [Macro PI Action](https://www.photorobot.com/glossary/macro-pi-action): Runs PhotoRobot Intelligence steps such as Metadata Suggest and Ask PI automatically inside macros.

## Where this term appears on photorobot.com

Mentioned on 40 pages. Most relevant:

- [From Crop to Channel-Ready Delivery in PhotoRobot Editor](https://www.photorobot.com/blog/channel-ready-export): At the same time, smarter export ensures assets are web-ready when they leave the editor – with metadata, formats and filter-aware delivery.
- [Does Your Business Need Digital Asset Management Software?](https://www.photorobot.com/blog/digital-asset-management-software): Attaching, controlling, and associating metadata across all product content.
- [Unlock Operational PhotoRobot Intelligence (PI)](https://www.photorobot.com/blog/photorobot-intelligence-suite): Meet the PhotoRobot Intelligence software suite: Capture PI Advisor (real-time quality control), Metadata Suggest (routine standardization), Ask PI (quick search), and; Edit PI (production-safe edits).
- [Item Export - PhotoRobot User Support Manual](https://www.photorobot.com/manuals/item-export): The Image metadata option enables the embedding of author, copyright, title, description, and keywords into exported image files.
- [PhotoRobot Workflow Demonstration - Video Recap](https://www.photorobot.com/videos/workflow-demonstration-recap): 03:40* Third, and finally, there is weighing & measuring items with CubiScan, which also allows for automated metadata assignment for hardware setup and photo export.
- [Macro PI - From Assistant to Fully Automated Pipeline](https://www.photorobot.com/blog/macro-pi-action): Afterwards, they have to sit down at the keyboard to manually fill out metadata.
- [Getting Started - A PhotoRobot User Support Manual](https://www.photorobot.com/manuals/getting-started): Next, the third step is Image metadata which enables the embedding of author, copyright, title, description, and keywords into exported image files.
- [Weighing and Measuring Products with CubiScan](https://www.photorobot.com/manuals/weighing-and-measuring-products): CubiScan functions to weigh & measure items (in metric or imperial units), automatically record and create metadata, and automate photography sequences.
- [eCommerce Photography - How to Optimize Production](https://www.photorobot.com/blog/ecommerce-photography): Scan barcodes to validate inventory, ID products, and automatically mark items “received." Develop a file naming, tagging, and metadata structure.
- [Using AI to Enhance Product Photo Backgrounds](https://www.photorobot.com/blog/enhancing-product-photo-backgrounds): Automatic cataloging (retrieving product names, product codes, and structured metadata) Background replacement (placing items on marble, velvet, or other textures) Thematic visual storytelling (e.g.